Before I begin this love letter to my favourite bread (and that’s an important accolade—bread means everything to me) I want you to know that I got in touch with them to ask to visit one of their factories. I was pretty excited about the prospect. Unfortunately they didn’t get back in touch—I don’t think I’m famous enough, and anyway, blue hairnets don’t really match my Deftones hoodie aesthetic. It’s fine.
I think what I wanted to see was hundreds of loaves of bread pre-slicing. Its squareness, its slices, they’re so perfected that it’s hard to relate a loaf of Warbies to a traditional loaf. They might be the same thing genetically, but like Darwin’s finches, they have developed different coping mechanisms, new attributes, that better suit each of their surroundings.